How does MarbilTM work?

MarbilTM is a comprehensive mobile advertising solution that serves adverts to both websites and various mobile delivery channels. 

The MarbilTM server can be installed on-site, integrated into the publishers’ backend systems or offered as a hosted solution to smaller publishers and to those customers that do not want to be burdened with the operational support of IT solutions.  

The current version of the MarbilTM solution is based on Microsoft’s .NET framework and Windows Server 2003, 32 or 64-bit architecture. Microsoft SQL Server is the Relational Database Management Solution used to store all customers profiling and transaction data. MarbilTM is also offered on the Sun Java technology platform with MySQL used as Relational Database Management Solution. MarbilTM integration to publishers’ systems is achieved through an easy to implement Web Services interface.  

A Web based user interface is used to manage all elements of the MarbilTM solution. Through the web interface, advertisers are able to login, load adverts and create, request approval for and manage campaigns.  

Following successful approval and launching of a specific campaign, publishers and advertisers can in real time monitor performance and analyse usage statistics of a specific campaign. Historic information from campaigns can also be used to plot possible future traffic based on previous metrics.  

MarbilTM therefore offers a completely customisable, controlled environment where publishers have total control over campaigns
running on their websites and mobisites, while advertisers receive detailed information on the success of their campaigns.  

For further details on the features and benefits offered by the MarbilTM solution, please click here to download the MarbilTM brochure.

Alternately contact the MarbilTM team on the email address provided to request a demonstration of the solution.